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Abundant Aronia

#7735aa
Notes

Abundant Aronia (#7735AA) is a true indigo with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (274°, 52%, 44%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary lime. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#7735aa
RGB
rgb(119, 53, 170)
HSL
hsl(274, 52%, 44%)
HWB
hwb(274 21% 33%)
OKLCH
oklch(47.6% 0.181 306.6)
HSV
hsv(274, 69%, 67%)
LAB
lab(36.69% 49.75 -51.17)
LCH
lch(36.69% 71.37 314.19)
CMYK
cmyk(30%, 69%, 0%, 33%)

Etymology

Abundant
adjective

Latin abundāre, to overflow — present-participle of abound. As a color modifier, abundant implies a saturated-and-plentiful quality where the hue carries surplus visual richness beyond minimum requirement. Sits at the bold-and-saturated end of the grid, parallel to plentiful and bountiful.

Aronia
noun

North American chokeberry (Aronia melanocarpa) — a Rosaceae shrub native to eastern North America whose deep-violet drupes are the most polyphenol-rich of any commonly cultivated berry. Aronia color refers to a freshly picked Aronia melanocarpa drupe-cluster: a saturated, slightly cool deep violet with the matte finish of anthocyanin-and-tannin-rich chokeberry. The genus name comes from the Greek aría, small fruit-bush.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#7735aa
Original
#0054ad
Protanopia
#1457a7
Deuteranopia
#6e4f6b
Tritanopia
#4b4b4b
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
7.31:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.87:1

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