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Rugged Sidon

#77287c
Notes

Rugged Sidon (#77287C) is a deep violet with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (296°, 51%, 32%) places it in the balanced band at a dark lightness. It works well as a headline, icon, or deep background in an otherwise light layout, pairing cleanly with cream, bone, and warm neutrals. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#77287c
RGB
rgb(119, 40, 124)
HSL
hsl(296, 51%, 32%)
HWB
hwb(296 16% 51%)
OKLCH
oklch(43.0% 0.152 325.3)
HSV
hsv(296, 68%, 49%)
LAB
lab(31.57% 45.83 -31.23)
LCH
lch(31.57% 55.46 325.73)
CMYK
cmyk(4%, 68%, 0%, 51%)

Etymology

Rugged
adjective

Old Norse rugga, rough / coarse — adjectival suffix -ed. As a color modifier, rugged implies a saturated-and-rough-and-weathered quality, the deep-rich color of Scottish-Highlands-and-Norwegian-fjord outdoor-and-mountain landscape. Sits at the bold-and-weathered end of the grid, parallel to tough and sinewy in usage.

Sidon
noun

Ancient Phoenician city on the Lebanese coast — co-eval with Tyre in Tyrian purple production, and the slightly older of the two purple-dye centers. Sidon color refers to a Sidon-produced Tyrian purple-dyed Phoenician trade textile: a saturated, slightly cool deep violet with the matte finish of multi-bath Hexaplex trunculus shellfish dye on hand-loomed Levantine cloth.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#77287c
Original
#18447e
Protanopia
#384e7a
Deuteranopia
#7a354e
Tritanopia
#3f3f3f
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
8.83:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.38:1

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