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Saturated Hokkaido

#7665cd
Notes

Saturated Hokkaido (#7665CD) is a true indigo with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (250°, 51%, 60%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary yellow. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#7665cd
RGB
rgb(118, 101, 205)
HSL
hsl(250, 51%, 60%)
HWB
hwb(250 40% 20%)
OKLCH
oklch(57.3% 0.155 288.0)
HSV
hsv(250, 51%, 80%)
LAB
lab(48.97% 32.19 -51.88)
LCH
lch(48.97% 61.06 301.82)
CMYK
cmyk(42%, 51%, 0%, 20%)

Etymology

Saturated
adjective

From the Latin saturatus, past participle of saturare, to fill. A technical color term in modern usage — saturation is one of the three axes of HSL (with hue and lightness). As a modifier, saturated implies that the hue is at or near its maximum chromatic intensity. Sits at the bold-and-bright top of the grid.

Hokkaido
noun

Japan's northernmost island, home to the Furano lavender fields cultivated since 1948 by Tomita Farm — a Japanese imitation of Provençal lavender agriculture, now a national tourist landmark. Hokkaido color refers to a Furano lavender field at peak bloom: a saturated, slightly cool deep blue-violet with the matte finish of Lavandula angustifolia essential-oil-rich bracts. Slightly cooler than Provençal lavanda.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#7665cd
Original
#3877d1
Protanopia
#3872cb
Deuteranopia
#5d7b8f
Tritanopia
#707070
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
4.65:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
4.51:1

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