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Steadfast Acai

#7552bc
Notes

Steadfast Acai (#7552BC) is a true indigo with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (260°, 44%, 53%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary lime. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#7552bc
RGB
rgb(117, 82, 188)
HSL
hsl(260, 44%, 53%)
HWB
hwb(260 32% 26%)
OKLCH
oklch(52.8% 0.160 295.6)
HSV
hsv(260, 56%, 74%)
LAB
lab(43.43% 38.37 -50.95)
LCH
lch(43.43% 63.78 306.99)
CMYK
cmyk(38%, 56%, 0%, 26%)

Etymology

Steadfast
adjective

Old English stede-fæst, fixed in place — sharing root with German stetig. As a color modifier, steadfast implies a saturated-and-unwavering quality where the hue maintains its visual character without modulation. Sits at the bold-and-firm end of the grid, parallel to unwavering and firm in usage.

Acai
noun

Brazilian Portuguese for Euterpe oleracea — an Amazon-basin palm whose deep-purple-violet drupe was a quilombola and caboclo dietary staple before its 21st-century superfood commercialization. Acai color refers to a freshly pulped Euterpe oleracea drupe: a saturated, slightly cool deep blue-violet with the matte finish of anthocyanin-rich palm-fruit pulp. The Tupi-derived word entered English via Portuguese in the 1990s.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#7552bc
Original
#1e67c0
Protanopia
#2a65ba
Deuteranopia
#64687f
Tritanopia
#616161
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.69:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.69:1

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