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Clean Alexandria

#743c82
Notes

Clean Alexandria (#743C82) is a true violet with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (288°, 37%, 37%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#743c82
RGB
rgb(116, 60, 130)
HSL
hsl(288, 37%, 37%)
HWB
hwb(288 24% 49%)
OKLCH
oklch(45.6% 0.125 319.3)
HSV
hsv(288, 54%, 51%)
LAB
lab(35.12% 36.27 -29.39)
LCH
lch(35.12% 46.68 320.99)
CMYK
cmyk(11%, 54%, 0%, 49%)

Etymology

Clean
adjective

Old English clǣne, pure, free of dirt — used as a color modifier since the medieval period for hues that read as crisp and uncontaminated by other pigments. Clean white, clean blue: moderate saturation combined with optical clarity. Sits at the crisp-bucket center alongside clear and true.

Alexandria
noun

Hellenistic Egyptian capital founded by Alexander the Great (332 BCE) — the Library of Alexandria's parchment dye works produced Tyrian purple manuscript-binding leather for the imperial Roman library. Alexandria color refers to a Library of Alexandria-bound Tyrian parchment fragment: a saturated, slightly cool deep violet with the matte finish of multi-bath Murex shellfish dye on tanned Egyptian goatskin.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#743c82
Original
#2f4f84
Protanopia
#415580
Deuteranopia
#744659
Tritanopia
#4d4d4d
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
7.75:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.71:1

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