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Vivid Hiddenite

#73d074
Notes

Vivid Hiddenite (#73D074) is a true green with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (121°, 50%, 63%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary violet. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#73d074
RGB
rgb(115, 208, 116)
HSL
hsl(121, 50%, 63%)
HWB
hwb(121 45% 18%)
OKLCH
oklch(77.8% 0.155 144.1)
HSV
hsv(121, 45%, 82%)
LAB
lab(76.08% -46.26 37.20)
LCH
lch(76.08% 59.36 141.20)
CMYK
cmyk(45%, 0%, 44%, 18%)

Etymology

Vivid
adjective

From the Latin vividus, full of life — used as a color modifier since the late sixteenth century for hues that read as luminous and saturated. Vivid red, vivid blue: the implication is that the color appears almost lit from within, with the optical brightness of a high-chroma surface in good light. Sits at the bright-bucket center alongside bright and electric.

Hiddenite
noun

The chromium-rich green variety of spodumene — discovered in 1879 in Hiddenite, North Carolina, where it was named for mineralogist William E. Hidden. The color refers to a faceted hiddenite: a saturated, slightly cool yellow-green with the gem's signature internal life. Cooler than tsavorite.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#73d074
Original
#d3c16d
Protanopia
#c6b87a
Deuteranopia
#67cbba
Tritanopia
#b6b6b6
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
1.91:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
11.00:1

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