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Decisive Iconography

#7347ca
Notes

Decisive Iconography (#7347CA) is a true indigo with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (260°, 55%, 54%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary lime. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#7347ca
RGB
rgb(115, 71, 202)
HSL
hsl(260, 55%, 54%)
HWB
hwb(260 28% 21%)
OKLCH
oklch(52.0% 0.193 294.1)
HSV
hsv(260, 65%, 79%)
LAB
lab(41.87% 47.87 -61.61)
LCH
lch(41.87% 78.02 307.85)
CMYK
cmyk(43%, 65%, 0%, 21%)

Etymology

Decisive
adjective

From the Latin decidere, to cut off — used as a modifier for colors that read as firm and final. Decisive black, decisive red: the implication is that the color has settled on its position and won't drift. Sits in the bold-bucket corner alongside resolute, with a slightly sharper edge.

Iconography
noun

Greek eikonographia, image-writing — adopted into Western art history as the technical term for image-symbolism, particularly the deep-violet-and-gold Russian-school and Greek-school religious panels of Theotokos (Mother of God) icons. Iconography color refers to a Russian-school Theotokos of Vladimir icon's deep-blue robe field: a saturated, slightly cool deep blue-violet with the matte finish of egg-tempera-bound ultramarine over gesso.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#7347ca
Original
#0064ce
Protanopia
#0061c7
Deuteranopia
#5b6682
Tritanopia
#5a5a5a
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.03:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.48:1

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