colors
Back to gallery

Robust Carthage

#73318f
Notes

Robust Carthage (#73318F) is a true violet with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (282°, 49%, 38%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#73318f
RGB
rgb(115, 49, 143)
HSL
hsl(282, 49%, 38%)
HWB
hwb(282 19% 44%)
OKLCH
oklch(44.7% 0.156 314.3)
HSV
hsv(282, 66%, 56%)
LAB
lab(33.62% 44.58 -39.80)
LCH
lch(33.62% 59.76 318.25)
CMYK
cmyk(20%, 66%, 0%, 44%)

Etymology

Robust
adjective

From the Latin robustus, of oak — implying strength combined with substance. As a color modifier, robust describes saturation combined with body: a robust burgundy, a robust olive. Sits in the bold-and-warm corner alongside strong and solid, with the slightly textural implication of a color that has substance behind the pigment.

Carthage
noun

Phoenician colonial capital on the Tunis coast (founded 814 BCE) — and a major secondary Tyrian purple production site supplying the western Mediterranean trade network. Carthage color refers to a Carthaginian trade-textile fragment from the Byrsa hill citadel: a saturated, slightly cool deep violet with the matte finish of multi-bath Bolinus brandaris shellfish dye on hand-loomed Punic wool.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#73318f
Original
#074b92
Protanopia
#2e518d
Deuteranopia
#71435b
Tritanopia
#464646
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
8.19:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.56:1

Related Colors

Canvas