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Translucent Kvass

#732965
Notes

Translucent Kvass (#732965) is a deep magenta with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (311°, 47%, 31%) places it in the balanced band at a dark lightness. It works well as a headline, icon, or deep background in an otherwise light layout, pairing cleanly with cream, bone, and warm neutrals. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#732965
RGB
rgb(115, 41, 101)
HSL
hsl(311, 47%, 31%)
HWB
hwb(311 16% 55%)
OKLCH
oklch(41.2% 0.128 335.8)
HSV
hsv(311, 64%, 45%)
LAB
lab(29.84% 40.11 -19.35)
LCH
lch(29.84% 44.54 334.24)
CMYK
cmyk(0%, 64%, 12%, 55%)

Etymology

Translucent
adjective

Latin trans-lūcēre, to shine through — present-participle of translucere. As a color modifier, translucent implies a clear-and-light-passing quality where the hue allows partial light-transmission through its visual surface. Sits at the crisp-and-clear end of the grid, parallel to pellucid and vitreous in usage.

Kvass
noun

Eastern European kvass — a low-alcohol fermented drink made from rye-bread and beet-or-fruit additions, particularly the deep-magenta beet-kvass of Russian and Ukrainian post (Lenten) traditions. Kvass color refers to a freshly poured Russian-style beet-kvass in a clear-glass beer-mug: a saturated, slightly cool deep magenta with the matte finish of betalain-pigmented fermented-beet liquor on a dark birch-bench tavern surface.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#732965
Original
#2a3f67
Protanopia
#414a63
Deuteranopia
#792d43
Tritanopia
#3d3d3d
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
9.40:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.23:1

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