Cool Violet Tide

#7318c3

Notes

Cool Violet Tide (#7318C3) is a true indigo with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (272°, 78%, 43%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary lime. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX

#7318c3

RGB

rgb(115, 24, 195)

HSL

hsl(272, 78%, 43%)