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Loud Bora-Bora

#72ecb4
Notes

Loud Bora-Bora (#72ECB4) is a true teal with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (152°, 76%, 69%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary magenta. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#72ecb4
RGB
rgb(114, 236, 180)
HSL
hsl(152, 76%, 69%)
HWB
hwb(152 45% 7%)
OKLCH
oklch(85.8% 0.137 161.6)
HSV
hsv(152, 52%, 93%)
LAB
lab(85.43% -47.03 16.87)
LCH
lch(85.43% 49.96 160.26)
CMYK
cmyk(52%, 0%, 24%, 7%)

Etymology

Loud
adjective

Old English hlūd, making noise — borrowed metaphorically as a color word since the nineteenth century. Loud red, loud yellow: a color so saturated it announces itself without needing surrounding context. Sits in the bright-bucket extreme alongside electric and striking. Carries a slightly pejorative implication of excess.

Bora-Bora
noun

The volcanic atoll in French Polynesia — and the saturated turquoise of its central lagoon ringed by motu coral islets. Bora-Bora color refers to the lagoon at sunset: a saturated, slightly cool deep blue-green with the optical complexity of light filtering through volcanic-ringed water.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#72ecb4
Original
#e9ddb1
Protanopia
#d7d0b7
Deuteranopia
#48ecdd
Tritanopia
#cecece
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
1.46:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
14.37:1

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