Warm Violet Ribbon

#723eb1

Notes

Warm Violet Ribbon (#723EB1) is a true indigo with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (267°, 48%, 47%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary lime. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX

#723eb1

RGB

rgb(114, 62, 177)

HSL

hsl(267, 48%, 47%)