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Pulsating Macaw

#70b330
Notes

Pulsating Macaw (#70B330) is a true lime with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (91°, 58%, 45%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary indigo. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#70b330
RGB
rgb(112, 179, 48)
HSL
hsl(91, 58%, 45%)
HWB
hwb(91 19% 30%)
OKLCH
oklch(69.7% 0.174 133.0)
HSV
hsv(91, 73%, 70%)
LAB
lab(66.44% -42.27 56.68)
LCH
lch(66.44% 70.70 126.71)
CMYK
cmyk(37%, 0%, 73%, 30%)

Etymology

Pulsating
adjective

Latin pulsātio, beating — present-participle of pulsate, sharing root with pellere (to drive). As a color modifier, pulsating implies a saturated-and-beating-and-rhythmic quality, the bright color of rave-and-festival light-show synchronized-pulse rhythmic-emission. Sits at the bright-and-active end of the grid, parallel to throbbing and strobing in usage.

Macaw
noun

The genus Ara — large neotropical parrots — particularly A. militaris (military macaw) whose plumage is dominated by saturated green. The color refers to a military macaw's wing covers: a saturated, slightly cool deep green with the matte finish of structural-and-pigment feather color. Cooler than parakeet.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#70b330
Original
#baa517
Protanopia
#b1a03d
Deuteranopia
#70ac9a
Tritanopia
#9b9b9b
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.57:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
8.18:1

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