Wellbred Logwood
Wellbred Logwood (#7037C0) is a true indigo with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (265°, 55%, 48%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary lime. For something softer, pull in its analogous neighbors on either side of the wheel.
Etymology
Old English wel-brēd, well-bred — past-participle of breed, sharing root with brood (offspring). As a color modifier, wellbred implies a saturated-and-elegant-and-formal quality, the deep-rich color of Edwardian-period finishing-school-and-debutante-Court English-aristocratic livery. Sits at the bold-and-elegant end of the grid, parallel to highborn and patrician.
Central American Haematoxylum campechianum — a tropical legume tree native to Yucatán and Belize, whose heartwood was the colonial-era principal source of haematein and hematoxylin dyes (also used for histology staining). Logwood color refers to a freshly logwood-mordant-dyed wool: a saturated, slightly cool deep blue-violet with the matte finish of haematein-on-iron-mordanted woolen fiber. Also the campeche of European calligraphy ink.
Closest matches
The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.
Variations
Click any swatch to exploreHarmonies
Accessibility
How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.
The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.