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Animated Marjoram

#69b72b
Notes

Animated Marjoram (#69B72B) is a true lime with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (93°, 62%, 44%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary indigo. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#69b72b
RGB
rgb(105, 183, 43)
HSL
hsl(93, 62%, 44%)
HWB
hwb(93 17% 28%)
OKLCH
oklch(70.3% 0.186 134.7)
HSV
hsv(93, 77%, 72%)
LAB
lab(67.31% -46.64 59.13)
LCH
lch(67.31% 75.31 128.26)
CMYK
cmyk(43%, 0%, 77%, 28%)

Etymology

Animated
adjective

Latin animātus, given-life — past-participle of animāre, derived from anima (soul, breath). As a color modifier, animated implies a saturated-and-life-given quality where the hue carries visual movement-and-vitality. Sits at the bright-and-active end of the grid, parallel to spirited and lively in usage.

Marjoram
noun

Origanum majorana, the Mediterranean culinary herb related to oregano — sweeter, milder, used in French Provence herb mixes and traditional Roman sausages. The color refers to fresh-picked marjoram leaves: a soft, slightly muted yellow-green with the matte finish of small mint-family leaves. Cooler than oregano.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#69b72b
Original
#bea807
Protanopia
#b4a23a
Deuteranopia
#67b09d
Tritanopia
#9c9c9c
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.50:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
8.41:1

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