Denim Tuff

#696aa5

Notes

Denim Tuff (#696AA5) is a true blue with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (239°, 25%, 53%) places it in the muted band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary yellow. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX

#696aa5

RGB

rgb(105, 106, 165)

HSL

hsl(239, 25%, 53%)