colors
Back to gallery

Loud Macaw

#67ac24
Notes

Loud Macaw (#67AC24) is a true lime with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (90°, 65%, 41%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary indigo. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#67ac24
RGB
rgb(103, 172, 36)
HSL
hsl(90, 65%, 41%)
HWB
hwb(90 14% 33%)
OKLCH
oklch(67.3% 0.177 133.5)
HSV
hsv(90, 79%, 67%)
LAB
lab(63.77% -43.17 57.96)
LCH
lch(63.77% 72.27 126.68)
CMYK
cmyk(40%, 0%, 79%, 33%)

Etymology

Loud
adjective

Old English hlūd, making noise — borrowed metaphorically as a color word since the nineteenth century. Loud red, loud yellow: a color so saturated it announces itself without needing surrounding context. Sits in the bright-bucket extreme alongside electric and striking. Carries a slightly pejorative implication of excess.

Macaw
noun

The genus Ara — large neotropical parrots — particularly A. militaris (military macaw) whose plumage is dominated by saturated green. The color refers to a military macaw's wing covers: a saturated, slightly cool deep green with the matte finish of structural-and-pigment feather color. Cooler than parakeet.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#67ac24
Original
#b39e00
Protanopia
#aa9833
Deuteranopia
#67a593
Tritanopia
#949494
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.80:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
7.50:1

Related Colors

Canvas