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Assured Borneo

#44971d
Notes

Assured Borneo (#44971D) is a true green with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (101°, 68%, 35%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary violet. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#44971d
RGB
rgb(68, 151, 29)
HSL
hsl(101, 68%, 35%)
HWB
hwb(101 11% 41%)
OKLCH
oklch(60.1% 0.172 138.1)
HSV
hsv(101, 81%, 59%)
LAB
lab(55.53% -46.35 51.87)
LCH
lch(55.53% 69.56 131.79)
CMYK
cmyk(55%, 0%, 81%, 41%)

Etymology

Assured
adjective

Old French aseürer, to give assurance — past-participle of assure. As a color modifier, assured implies a saturated-and-confident quality where the hue carries unwavering certainty about its own visual identity. Sits at the bold-and-confident end of the grid, parallel to certain and poised.

Borneo
noun

The Southeast Asian island — and the saturated deep green of Borneo rainforest, home to one of the world's three remaining great-ape populations (Pongo pygmaeus, the Bornean orangutan). Borneo color refers to a Sarawak jungle canopy: a saturated, slightly cool deep green with the matte finish of dense tropical foliage.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#44971d
Original
#9c8900
Protanopia
#91822b
Deuteranopia
#3d9281
Tritanopia
#7d7d7d
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.69:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
5.69:1

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