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Bright Genever

#40ac3c
Notes

Bright Genever (#40AC3C) is a true green with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (118°, 48%, 45%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary violet. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#40ac3c
RGB
rgb(64, 172, 60)
HSL
hsl(118, 48%, 45%)
HWB
hwb(118 24% 33%)
OKLCH
oklch(65.9% 0.180 142.7)
HSV
hsv(118, 65%, 67%)
LAB
lab(62.44% -52.67 47.13)
LCH
lch(62.44% 70.68 138.18)
CMYK
cmyk(63%, 0%, 65%, 33%)

Etymology

Bright
adjective

Old English beorht, shining, luminous — cognate with the German Bracht, splendor. Applied to color since at least the medieval period for hues that read as luminous: not just light in value but optically active, as if scattering more light back than a dimmer color of the same lightness would. Sits at the bright-bucket center alongside vivid and brilliant.

Genever
noun

The Dutch juniper-flavored spirit — the predecessor of English gin, distilled in Netherlands and Belgium since the seventeenth century. Genever color refers to a fresh-poured jonge genever in a tulip glass: a soft, slightly cool pale green-yellow with the optical clarity of malt-wine-and-juniper spirit.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#40ac3c
Original
#b09c2e
Protanopia
#a29346
Deuteranopia
#2ba795
Tritanopia
#8d8d8d
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.92:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
7.18:1

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