Soft Plum Tide

#40122a

Notes

Soft Plum Tide (#40122A) is a deep magenta with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (329°, 56%, 16%) places it in the balanced band at a dark lightness. It works well as a headline, icon, or deep background in an otherwise light layout, pairing cleanly with cream, bone, and warm neutrals. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX

#40122a

RGB

rgb(64, 18, 42)

HSL

hsl(329, 56%, 16%)