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Caffeinated Blueberry

#3d94f8
Notes

Caffeinated Blueberry (#3D94F8) is a true azure with a neon character. It sits at the high-saturation edge of its family. Use it sparingly, as signage, accent, or highlight against darker surfaces. Its HSL profile (212°, 93%, 61%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary orange. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#3d94f8
RGB
rgb(61, 148, 248)
HSL
hsl(212, 93%, 61%)
HWB
hwb(212 24% 3%)
OKLCH
oklch(66.3% 0.170 254.3)
HSV
hsv(212, 75%, 97%)
LAB
lab(60.73% 7.60 -57.34)
LCH
lch(60.73% 57.84 277.55)
CMYK
cmyk(75%, 40%, 0%, 3%)

Etymology

Caffeinated
adjective

Modern French caféine — past-participle of caffeinate. As a color modifier, caffeinated implies a saturated-and-jumpy-and-active quality, the bright color of Red-Bull-and-Monster energy-drink-can label-design saturated-and-energizing palette. Sits at the bright-and-active end of the grid, parallel to jazzed and wired in usage.

Blueberry
noun

The genus Vaccinium — North American native berry shrubs cultivated since the early twentieth century. The fruit's deep blue-purple skin is colored by anthocyanin and the protective bloom of waxy yeast cells. The color refers to a fresh wild blueberry: a saturated, slightly cool deep blue-violet with the powdery finish of waxy fruit surface.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#3d94f8
Original
#649cfc
Protanopia
#448bf6
Deuteranopia
#00acba
Tritanopia
#898989
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.09:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
6.79:1

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