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Pulsing Amazon

#37ad3f
Notes

Pulsing Amazon (#37AD3F) is a true green with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (124°, 52%, 45%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary violet. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#37ad3f
RGB
rgb(55, 173, 63)
HSL
hsl(124, 52%, 45%)
HWB
hwb(124 22% 32%)
OKLCH
oklch(65.9% 0.183 144.1)
HSV
hsv(124, 68%, 68%)
LAB
lab(62.56% -54.61 45.88)
LCH
lch(62.56% 71.32 139.97)
CMYK
cmyk(68%, 0%, 64%, 32%)

Etymology

Pulsing
adjective

The progressive participle of pulse, to throb. Used as a color modifier for hues that read as if they were alternating between two states of luminance — the vibration of a high-saturation color against a contrasting background. Sits in the bright-bucket center alongside electric, with the implication of optical motion rather than static luminance.

Amazon
noun

The largest river basin and rainforest on Earth — and the unifying deep green of Amazonian canopy seen from above. Amazon color refers to the average reflectance of an unbroken Amazon canopy: a saturated, slightly cool deep yellow-green with the matte finish of high-rainfall tropical foliage.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#37ad3f
Original
#b09d32
Protanopia
#a29448
Deuteranopia
#14a896
Tritanopia
#8c8c8c
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.91:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
7.21:1

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