Crisp Plum Shimmer

#370b30

Notes

Crisp Plum Shimmer (#370B30) is a deep magenta with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (310°, 67%, 13%) places it in the balanced band at a dark lightness. It works well as a headline, icon, or deep background in an otherwise light layout, pairing cleanly with cream, bone, and warm neutrals. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX

#370b30

RGB

rgb(55, 11, 48)

HSL

hsl(310, 67%, 13%)