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Highborn Gin

#366cd2
Notes

Highborn Gin (#366CD2) is a true azure with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (219°, 63%, 52%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary amber. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#366cd2
RGB
rgb(54, 108, 210)
HSL
hsl(219, 63%, 52%)
HWB
hwb(219 21% 18%)
OKLCH
oklch(55.1% 0.168 261.6)
HSV
hsv(219, 74%, 82%)
LAB
lab(47.18% 17.49 -57.81)
LCH
lch(47.18% 60.40 286.83)
CMYK
cmyk(74%, 49%, 0%, 18%)

Etymology

Highborn
adjective

Old English hēah-boren, high-born — past-participle of bear. As a color modifier, highborn implies a saturated-and-aristocratic-and-elite quality, the deep-rich color of pre-modern English high-born aristocratic-class livery-and-armorial bearings. Sits at the bold-and-aristocratic end of the grid, parallel to noble and aristocratic in usage.

Gin
noun

The juniper-flavored distilled spirit — and the saturated deep blue of Bombay Sapphire-bottle glass and Hendrick's-style apothecary-style packaging. Gin color refers to a fresh-poured gin bottle in a bar light: a saturated, slightly cool deep blue with the high gloss of dyed glass.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#366cd2
Original
#3277d6
Protanopia
#0069d0
Deuteranopia
#008495
Tritanopia
#686868
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
4.96:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
4.23:1

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