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Decisive Toadflax

#364ab4
Notes

Decisive Toadflax (#364AB4) is a true blue with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (230°, 54%, 46%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary amber. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#364ab4
RGB
rgb(54, 74, 180)
HSL
hsl(230, 54%, 46%)
HWB
hwb(230 21% 29%)
OKLCH
oklch(45.9% 0.169 270.2)
HSV
hsv(230, 70%, 71%)
LAB
lab(35.94% 28.39 -58.61)
LCH
lch(35.94% 65.12 295.84)
CMYK
cmyk(70%, 59%, 0%, 29%)

Etymology

Decisive
adjective

From the Latin decidere, to cut off — used as a modifier for colors that read as firm and final. Decisive black, decisive red: the implication is that the color has settled on its position and won't drift. Sits in the bold-bucket corner alongside resolute, with a slightly sharper edge.

Toadflax
noun

Eurasian Linaria vulgaris and L. purpureasnapdragon cousins with hooded violet-and-yellow flowers naturalized across temperate roadsides and waste-ground. Toadflax color refers to a fully bloomed Linaria purpurea spike: a saturated, slightly cool deep blue-violet with the matte finish of dense small two-lipped snapdragon-form flowers. The Old English name refers to the linear flax-like foliage of the wild Linaria genus.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#364ab4
Original
#005ab8
Protanopia
#004fb2
Deuteranopia
#006478
Tritanopia
#4d4d4d
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
7.51:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.80:1

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