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Smoky Heraldry

#352f8d
Notes

Smoky Heraldry (#352F8D) is a true blue with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (244°, 50%, 37%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary yellow. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#352f8d
RGB
rgb(53, 47, 141)
HSL
hsl(244, 50%, 37%)
HWB
hwb(244 18% 45%)
OKLCH
oklch(37.5% 0.150 279.2)
HSV
hsv(244, 67%, 55%)
LAB
lab(25.90% 31.85 -51.39)
LCH
lch(25.90% 60.46 301.79)
CMYK
cmyk(62%, 67%, 0%, 45%)

Etymology

Smoky
adjective

An adjectival form of smoke, used as a color word since at least the fourteenth century. Smoky implies a slightly muted, slightly hazed quality — as if the color were seen through a layer of suspended particulate. Used across both deep and neutral buckets: a smoky black has slightly less density than pure black; a smoky gray has slightly less coolness than pure gray.

Heraldry
noun

Old French heraudie, herald-craft — the medieval European armorial-bearings system, where the heraldic tincture purpure (one of the rare stains) is rendered as a deep blue-violet on shields-and-banners since the 13th century. Heraldry color refers to a 14th-century French armorial-roll purpure tincture: a saturated, slightly cool deep blue-violet with the matte finish of vermilion-and-azurite-mixed armorial pigment.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#352f8d
Original
#004190
Protanopia
#003a8b
Deuteranopia
#004759
Tritanopia
#373737
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
10.81:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
1.94:1

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