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Earnest Rush

#329c00
Notes

Earnest Rush (#329C00) is a deep green with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (101°, 100%, 31%) places it in the highly saturated band at a dark lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary violet. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#329c00
RGB
rgb(50, 156, 0)
HSL
hsl(101, 100%, 31%)
HWB
hwb(101 0% 39%)
OKLCH
oklch(60.8% 0.194 139.6)
HSV
hsv(101, 100%, 61%)
LAB
lab(56.54% -53.72 58.45)
LCH
lch(56.54% 79.38 132.59)
CMYK
cmyk(68%, 0%, 100%, 39%)

Etymology

Earnest
adjective

Old English eornost, seriousness, zeal. Used as a color modifier since the nineteenth century for hues that read as committed but unshowy — the working blues of denim, the deep greens of Quaker meetinghouses. Sits in the bold-and-quiet corner of the grid, slightly less luminous than resolute and slightly less institutional than imperial.

Rush
noun

The genus Juncus — wetland sedge-family plants whose hollow green stems were used historically for rushlights (torches dipped in tallow) and traditional weaving. The color refers to a clump of fresh rushes in a damp meadow: a saturated, slightly cool deep yellow-green with the matte finish of round hollow stalks.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#329c00
Original
#a18d00
Protanopia
#94841f
Deuteranopia
#209684
Tritanopia
#7a7a7a
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.56:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
5.89:1

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