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Live Conifer

#31ad40
Notes

Live Conifer (#31AD40) is a true green with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (127°, 56%, 44%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary violet. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#31ad40
RGB
rgb(49, 173, 64)
HSL
hsl(127, 56%, 44%)
HWB
hwb(127 19% 32%)
OKLCH
oklch(65.8% 0.184 144.9)
HSV
hsv(127, 72%, 68%)
LAB
lab(62.43% -55.61 45.25)
LCH
lch(62.43% 71.69 140.86)
CMYK
cmyk(72%, 0%, 63%, 32%)

Etymology

Live
adjective

Old English libban, to live — used as a color word since the nineteenth century for hues that read as active or animate. Live wire, live color: the implication is luminance combined with the optical impression of internal motion. Sits in the bright-bucket center alongside vivid and vibrant.

Conifer
noun

Coniferales, the cone-bearing trees that dominate boreal and high-altitude forests across both hemispheres. The color refers to the average reflectance of a mid-summer conifer canopy: a deep, slightly muted green with the matte finish of resinous needle foliage. Darker than meadow, cooler than basil, with the structural weight of a forest type that traps more carbon per hectare than almost any other.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#31ad40
Original
#b09d33
Protanopia
#a29349
Deuteranopia
#00a896
Tritanopia
#8b8b8b
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.92:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
7.18:1

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