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Modest Rush

#31650a
Notes

Modest Rush (#31650A) is a deep lime with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (94°, 82%, 22%) places it in the highly saturated band at a dark lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary indigo. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#31650a
RGB
rgb(49, 101, 10)
HSL
hsl(94, 82%, 22%)
HWB
hwb(94 4% 60%)
OKLCH
oklch(45.3% 0.129 136.0)
HSV
hsv(94, 90%, 40%)
LAB
lab(37.81% -33.13 40.91)
LCH
lch(37.81% 52.64 129.00)
CMYK
cmyk(51%, 0%, 90%, 60%)

Etymology

Modest
adjective

Latin modestus, moderate — used as a color modifier since the sixteenth century for hues that read as understated and unwilling to claim more visual space than they need. Modest taupe, modest beige: moderate-to-low saturation combined with optical restraint. Sits at the crisp-and-quiet edge of the grid alongside quiet and plain.

Rush
noun

The genus Juncus — wetland sedge-family plants whose hollow green stems were used historically for rushlights (torches dipped in tallow) and traditional weaving. The color refers to a clump of fresh rushes in a damp meadow: a saturated, slightly cool deep yellow-green with the matte finish of round hollow stalks.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#31650a
Original
#695c00
Protanopia
#625716
Deuteranopia
#2f6155
Tritanopia
#535353
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
7.01:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
3.00:1

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