Bright Indigo Charge

#310cac

Notes

Bright Indigo Charge (#310CAC) is a true indigo with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (254°, 87%, 36%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary yellow. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX

#310cac

RGB

rgb(49, 12, 172)

HSL

hsl(254, 87%, 36%)