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Useful Phacelia

#305fa8
Notes

Useful Phacelia (#305FA8) is a true azure with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (217°, 56%, 42%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary amber. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#305fa8
RGB
rgb(48, 95, 168)
HSL
hsl(217, 56%, 42%)
HWB
hwb(217 19% 34%)
OKLCH
oklch(49.1% 0.128 259.0)
HSV
hsv(217, 71%, 66%)
LAB
lab(40.64% 9.31 -43.94)
LCH
lch(40.64% 44.92 281.96)
CMYK
cmyk(71%, 43%, 0%, 34%)

Etymology

Useful
adjective

Latin ūsus, use — adjectival suffix -ful. As a color modifier, useful implies a clear-and-purpose-serving quality where the hue carries the visual register of helpful-and-supporting design-element. Sits at the crisp-and-functional end of the grid, parallel to practical and serviceable in usage.

Phacelia
noun

The genus Phacelialacy phacelia or blue tansy — a North American native and naturalized European cover crop with deep-blue cymose inflorescences attractive to bees. The color refers to a fresh P. tanacetifolia field at peak bloom: a saturated, slightly cool deep blue with the matte finish of small clustered florets covering the entire field.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#305fa8
Original
#3c66ab
Protanopia
#275ba7
Deuteranopia
#00707b
Tritanopia
#5a5a5a
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.31:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.33:1

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