Deep Denim Velvet

#3037c0

Notes

Deep Denim Velvet (#3037C0) is a true blue with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (237°, 60%, 47%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary yellow. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX

#3037c0

RGB

rgb(48, 55, 192)

HSL

hsl(237, 60%, 47%)