Soft Denim Sheen

#301cc4

Notes

Soft Denim Sheen (#301CC4) is a true blue with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (247°, 75%, 44%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary yellow. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX

#301cc4

RGB

rgb(48, 28, 196)

HSL

hsl(247, 75%, 44%)