colors
Back to gallery

Plentiful Aotearoa

#2b9f37
Notes

Plentiful Aotearoa (#2B9F37) is a true green with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (126°, 57%, 40%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary violet. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#2b9f37
RGB
rgb(43, 159, 55)
HSL
hsl(126, 57%, 40%)
HWB
hwb(126 17% 38%)
OKLCH
oklch(61.7% 0.176 144.5)
HSV
hsv(126, 73%, 62%)
LAB
lab(57.64% -52.84 43.87)
LCH
lch(57.64% 68.67 140.30)
CMYK
cmyk(73%, 0%, 65%, 38%)

Etymology

Plentiful
adjective

Old French plentif, abundant — adjectival suffix -ful, derived from Latin plēnitās (fullness). As a color modifier, plentiful implies a saturated-and-generous quality where the hue carries rich visual abundance without restraint. Sits at the bold-and-saturated end of the grid, parallel to abundant and bountiful.

Aotearoa
noun

The Māori name for New Zealand — the land of the long white cloud — and the saturated deep green of New Zealand's South Island fjordland and fern understory. Aotearoa refers to a Fiordland forest understory: a saturated, slightly cool deep yellow-green with the matte finish of Cyathea tree-fern foliage.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#2b9f37
Original
#a2902a
Protanopia
#958740
Deuteranopia
#009b89
Tritanopia
#7f7f7f
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.43:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
6.12:1

Related Colors

Canvas