colors
Back to gallery

Smoky Patagonia

#28389c
Notes

Smoky Patagonia (#28389C) is a true blue with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (232°, 59%, 38%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary amber. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#28389c
RGB
rgb(40, 56, 156)
HSL
hsl(232, 59%, 38%)
HWB
hwb(232 16% 39%)
OKLCH
oklch(39.6% 0.163 270.1)
P3
color(display-p3 0.1698 0.2178 0.5891)
HSV
hsv(232, 74%, 61%)
LAB
lab(28.59% 29.53 -56.24)
LCH
lch(28.59% 63.53 297.70)
CMYK
cmyk(74%, 64%, 0%, 39%)

Etymology

Smoky
adjective

An adjectival form of smoke, used as a color word since at least the fourteenth century. Smoky implies a slightly muted, slightly hazed quality — as if the color were seen through a layer of suspended particulate. Used across both deep and neutral buckets: a smoky black has slightly less density than pure black; a smoky gray has slightly less coolness than pure gray.

Patagonia
noun

The southern South American region — Chile and Argentina — and the saturated deep blue of Lago Argentino, Perito Moreno Glacier, and the Patagonian summer sky. Patagonia refers to Lago Argentino at midday: a saturated, slightly cool deep blue with the optical depth of glacier-fed Patagonian lake.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#28389c
Original
#00499f
Protanopia
#003e9a
Deuteranopia
#005264
Tritanopia
#3c3c3c
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
9.83:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.14:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##28389C
Display P3
Display P3
color(display-p3 0.1698 0.2178 0.5891)
P3 has subtle headroomOKLCH chroma 0.163

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

Related Colors

Canvas