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Wholesome Tributary

#278bbf
Notes

Wholesome Tributary (#278BBF) is a true azure with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (201°, 66%, 45%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary orange. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#278bbf
RGB
rgb(39, 139, 191)
HSL
hsl(201, 66%, 45%)
HWB
hwb(201 15% 25%)
OKLCH
oklch(60.5% 0.118 236.9)
P3
color(display-p3 0.2774 0.5374 0.7310)
HSV
hsv(201, 80%, 75%)
LAB
lab(54.72% -10.07 -35.03)
LCH
lch(54.72% 36.45 253.97)
CMYK
cmyk(80%, 27%, 0%, 25%)

Etymology

Wholesome
adjective

An adjectival form of whole — used as a color modifier since the sixteenth century for hues that read as healthy and unadulterated. Wholesome cream, wholesome wheat: moderate saturation combined with the optical impression of a natural origin. Sits at the crisp-bucket alongside genuine.

Tributary
noun

A smaller river that flows into a larger one — the Ohio is a tributary of the Mississippi, the Vltava of the Elbe. Tributary color refers to a clear-water tributary as it joins a sediment-laden main river: a soft, slightly cool deep blue-green with the optical complexity of unmixed clear-and-silty water boundary.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#278bbf
Original
#728bc1
Protanopia
#5e7dbe
Deuteranopia
#00989d
Tritanopia
#797979
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.80:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
5.53:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##278BBF
Display P3
Display P3
color(display-p3 0.2774 0.5374 0.7310)
P3 has subtle headroomOKLCH chroma 0.118

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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