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Forceful Chicago

#2769d0
Notes

Forceful Chicago (#2769D0) is a true azure with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (217°, 68%, 48%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary amber. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#2769d0
RGB
rgb(39, 105, 208)
HSL
hsl(217, 68%, 48%)
HWB
hwb(217 15% 18%)
OKLCH
oklch(53.8% 0.173 259.4)
HSV
hsv(217, 81%, 82%)
LAB
lab(45.75% 17.02 -59.00)
LCH
lch(45.75% 61.41 286.09)
CMYK
cmyk(81%, 50%, 0%, 18%)

Etymology

Forceful
adjective

Old French force, strength — adjectival suffix -ful. As a color modifier, forceful implies a saturated-and-vigorous quality where the hue exerts visual force on its substrate. Sits at the bold-and-saturated end of the grid, parallel to mighty and commanding in tone.

Chicago
noun

The American Midwestern city on Lake Michigan — and the deep blue of Lake Michigan, the Chicago city flag (four red stars on white-and-blue field), and the Chicago Bears NFL team uniform. Chicago refers to Lake Michigan from the Lakefront Trail at midday: a saturated, slightly cool deep blue.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#2769d0
Original
#2974d4
Protanopia
#0065ce
Deuteranopia
#008292
Tritanopia
#626262
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.23:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
4.02:1

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