Deep Denim Wash

#243ab7

Notes

Deep Denim Wash (#243AB7) is a true blue with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (231°, 67%, 43%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary amber. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX

#243ab7

RGB

rgb(36, 58, 183)

HSL

hsl(231, 67%, 43%)