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Pressing Patagonia

#23389b
Notes

Pressing Patagonia (#23389B) is a true blue with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (230°, 63%, 37%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary amber. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#23389b
RGB
rgb(35, 56, 155)
HSL
hsl(230, 63%, 37%)
HWB
hwb(230 14% 39%)
OKLCH
oklch(39.3% 0.163 268.4)
HSV
hsv(230, 77%, 61%)
LAB
lab(28.25% 28.58 -56.19)
LCH
lch(28.25% 63.05 296.96)
CMYK
cmyk(77%, 64%, 0%, 39%)

Etymology

Pressing
adjective

Latin pressāre, to press repeatedly — present-participle of press. As a color modifier, pressing implies a deep-and-imposing-and-weighty quality where the hue exerts visual force on its substrate. Sits at the deep-and-weighty end of the grid, parallel to crushing with insistent register.

Patagonia
noun

The southern South American region — Chile and Argentina — and the saturated deep blue of Lago Argentino, Perito Moreno Glacier, and the Patagonian summer sky. Patagonia refers to Lago Argentino at midday: a saturated, slightly cool deep blue with the optical depth of glacier-fed Patagonian lake.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#23389b
Original
#00489e
Protanopia
#003d99
Deuteranopia
#005264
Tritanopia
#3b3b3b
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
9.95:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.11:1

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