Electric Merlot Nova

#230401

Notes

Electric Merlot Nova (#230401) is a deep red with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (5°, 94%, 7%) places it in the highly saturated band at a dark lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX

#230401

RGB

rgb(35, 4, 1)

HSL

hsl(5, 94%, 7%)