Denim Rush

#1c0bd5

Notes

Denim Rush (#1C0BD5) is a true blue with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (245°, 90%, 44%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary yellow. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX

#1c0bd5

RGB

rgb(28, 11, 213)

HSL

hsl(245, 90%, 44%)