Bold Quad Royal

Old English beald, brave, courageous — a quality word that crossed over to color in the late seventeenth century. Bold describes a color that asserts itself: high saturation combined with mid lightness, where the hue presents itself without compromise. Sits at the center of the bold-bucket grid, near strong and rich. Closer to a presence word than a pigment word.

Latin quadrum, square. As a color modifier, quad implies an Oxford-and-Cambridge-college-quadrangle quality, the visual register of Oxford-and-Cambridge-college-quad hand-built four-sided-college-courtyard quad-and-cloister-and-lawn architectural surfaces under Oxford-and-Cambridge college-quadrangle academic light. Sits at the modifier-and-architecture end of the grid, parallel to court and atrium in usage.

The blue of European royal court dress and regalia from the late seventeenth century forward — the color of British peers' robes, French royal sashes, the lining of the crown-jewel cases. The color refers to a saturated, slightly violet-shifted blue with the matte finish of velvet or melton wool dyed to maximum intensity: deeper than cornflower, warmer than ultramarine, with the heraldic weight of a color reserved for monarchs and the official Crown.