Vivid Azure Rush

#0c7ab6

Notes

Vivid Azure Rush (#0C7AB6) is a true azure with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (201°, 88%, 38%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary orange. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX

#0c7ab6

RGB

rgb(12, 122, 182)

HSL

hsl(201, 88%, 38%)