Bright Navy Bloom

#074e74

Notes

Bright Navy Bloom (#074E74) is a deep azure with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (201°, 89%, 24%) places it in the highly saturated band at a dark lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary orange. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX

#074e74

RGB

rgb(7, 78, 116)

HSL

hsl(201, 89%, 24%)