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Punchy Brunnera

#0350c2
Notes

Punchy Brunnera (#0350C2) is a true azure with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (216°, 97%, 39%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary amber. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#0350c2
RGB
rgb(3, 80, 194)
HSL
hsl(216, 97%, 39%)
HWB
hwb(216 1% 24%)
OKLCH
oklch(46.8% 0.191 260.2)
HSV
hsv(216, 98%, 76%)
LAB
lab(37.21% 25.88 -64.82)
LCH
lch(37.21% 69.79 291.76)
CMYK
cmyk(98%, 59%, 0%, 24%)

Etymology

Punchy
adjective

A modern adjectival form of punch, to strike sharply. Used as a color word since the early twentieth century for hues that read as highly contrasting and visually loud. Punchy red, punchy yellow: the implication is full saturation combined with optical impact. Sits across the bold and bright buckets, near vivid and striking.

Brunnera
noun

The genus BrunneraSiberian bugloss, the shade-garden perennial whose forget-me-not-style flowers appear in early spring. B. macrophylla 'Jack Frost' has silver-marbled foliage prized in shade gardens. The color refers to a fresh brunnera flower spike: a saturated, slightly cool deep blue with the matte finish of small five-petaled flower.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#0350c2
Original
#0060c6
Protanopia
#0050c0
Deuteranopia
#006d81
Tritanopia
#484848
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
7.17:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.93:1

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