Bright Azure Kinetic

#0036b3

Notes

Bright Azure Kinetic (#0036B3) is a true azure with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (222°, 100%, 35%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary amber. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX

#0036b3

RGB

rgb(0, 54, 179)

HSL

hsl(222, 100%, 35%)